VENTURES AFRICA - Following a management buyout of former investment and wealth management subsidiary of Guaranty Trust Bank Plc (GTBank), GTB Asset Management Limited (GTBAM) which allows for a new structure as the company is now owned by the staff and management of the company as well as selected investors, GTBAM has changed its name to Investment One Financial Services Limited with a new pay-off “forward thinking investment solutions.”
The investment company which is licensed by the Securities and Exchange Commission (SEC) and the Nigerian Stock Exchange (NSE) to provide fund management, trusteeship, investment advisory services as well as securities brokerage services has expanded its business horizon to deliver exceptional investment solutions in advising, executing, managing or transferring wealth to future generations, through its full complement of investment solutions.
According to the Managing Director, Investment One Financial Services Limited, Nicholas Nyamali; the ownership structure of GT Assets provided an opportunity for the company to choose a new name and identity that aligns with its aspiration, values and objectives.
“The name ‘Investment One’ mirrors the organisation’s desire to be a one-stop shop for comprehensive investment services and the “first point of call” for insightful and innovative financial solutions. The name also reflects the firm’s strategic positioning as a service oriented firm that is responsive to the investment needs of its customers,” he said in a press briefing organised to announce the new name and logo in Lagos over the weekend.
Speaking on the logo, Nyamali explained that “The orange, grey and white colours connote the company’s warm yet cerebral, professional and trustworthy nature. The diagonal arrows signify dynamism, professionalism and forward thinking as well as the company’s desire to chart a sound investment direction for its customers.”
“The orange colour and logo shape were retained to remind the company of its roots as a ‘chip off the old block’ from its former parent company (GTBank),” he added.
He assured that the company’s character and pedigree remains the same as it will continue to adhere to the cardinal tradition, vision and values since its formation as a subsidiary of the bank.
“The company was sold mainly to the management and staff, it was a management buyback. After this, we asked few friends and customers who have the same character and are related to GTB in the past to join us because we want to keep it as close as possible so that they will not destroy what we have made before. The Chairman and Board remain the same,” Nyamali said
“We want to provide investment education and investment services in Nigeria. Presently, there is little knowledge of investment in Nigeria and we want to take the country to the next level in terms of investment services. We would introduce innovations to investment management space to attract more Nigerians into this space.”
On the new payoff for Investment One Financial Services Limited – “forward thinking investment solutions”- the Managing Director says it underscores the company’s commitment to delivering financial services backed by “our core values of service excellence, innovation and market insight to individuals and organisations looking for a partner to help them achieve their investment objectives.”
GTB’s divestment of its GTB Asset Management Ltd in line with a 2010 directive of the Central Bank of Nigeria that commercial banks should divest their non-banking subsidiaries.
Nyamali says the divestment will allow GTBank concentrate on core commercial banking.